• Client: Rugby, Safari 7s

Problem Stated

K24 Under the Media max group of companies required to market their newly developed application called K24+.


We created a conducive environment at the International Safari 7s games at Nyayo International Stadium for the applications soft launch which enabled consumers to not just download the product from the brand, but to actually experience the brand. Emotional connections between the brand and the consumer was created through memorable and unique experiences.


We did not only execute customer engagement for downloads from the play store (Android Operating System), but also improved it in the process by receiving customer feedback.

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